Mu 2022, Verizon, T-Mobile, na AT&T buri imwe ifite ibikorwa byinshi byo kwamamaza ibikoresho bikuru, bigatuma umubare w’abafatabuguzi bashya ukomeza kuzamuka kandi igipimo cyo kugabanuka kw’abakoresha kigabanuka. AT&T na Verizon kandi byazamuye ibiciro bya gahunda ya serivisi mu gihe ibigo byombi bigamije kugabanya ibiciro bivuye ku izamuka ry’ibiciro.
Ariko mu mpera za 2022, umukino wo kwamamaza utangiye guhinduka. Uretse kwamamaza cyane kuri za porogaramu, abashinzwe itumanaho batangiye no kugabanya gahunda zabo za serivisi.
T-Mobile irimo gukoresha poromosiyo kuri gahunda za serivisi itanga amakuru atagira iherezo ku mirongo ine ku madolari 25 ku kwezi kuri buri murongo, hamwe na iPhone enye z'ubuntu.
Verizon ifite poromosiyo nk'iyo mu ntangiriro za 2023, itanga gahunda yo gutangiza idashira ku madolari 25 ku kwezi hamwe n'ingwate yo kugumana icyo giciro mu gihe cy'imyaka itatu.
Mu buryo bumwe, izi gahunda za serivisi ziterwa inkunga ni uburyo abakora serivisi babona abafatabuguzi. Ariko kandi, izi poromosiyo zirimo no gusubiza imiterere y'isoko ihinduka, aho amasosiyete ya televiziyo yiba abafatabuguzi ku bakozi bayo binyuze mu gutanga gahunda za serivisi ku giciro gito.
Uburyo bwo Gukina bwa Spectrum na Xfinity: Ibiciro, Guhuza, no Guhinduka
Mu gihembwe cya kane cya 2022, abakora serivisi za cable Spectrum na Xfinity binjije terefone zigera ku 980.000 zishyurwa nyuma, kurusha Verizon, T-Mobile, cyangwa AT&T. Ibiciro biri hasi byatanzwe n'abakora serivisi za cable byashimishije abaguzi kandi byatumye abafatabuguzi bongeramo amafaranga.
Icyo gihe, T-Mobile yishyuzaga $45 ku kwezi kuri buri murongo kuri gahunda yayo ihendutse idafite imipaka, mu gihe Verizon yishyuzaga $55 ku kwezi kuri imirongo ibiri kuri gahunda yayo ihendutse idafite imipaka. Hagati aho, ikigo gishinzwe imiyoboro y'amashanyarazi kirimo guha abafatabuguzi bacyo umurongo udafite imipaka ku $30 ku kwezi.
Mu guhuza serivisi nyinshi no kongeramo imirongo myinshi, amasezerano arushaho kuba meza. Uretse kuzigama, ubutumwa bw'ingenzi bushingiye ku gitekerezo cy'umukoresha wa interineti "nta nzitizi". Abaguzi bashobora guhindura gahunda zabo buri kwezi, ibyo bikaba bikuraho ubwoba bwo kwiyemeza kandi bigatuma abakoresha babona uburyo bwo guhindura. Ibi bifasha abaguzi kuzigama amafaranga no guhuza gahunda zabo n'imibereho yabo mu buryo abashinzwe ubucuruzi badashobora.
Abashya binjira mu mahanga bongereye imbaraga mu irushanwa rya wireless
Bitewe n’intsinzi y’ibirango byabo bya Xfinity na Spectrum, Comcast na Charter bashyizeho uburyo andi masosiyete y’insinga arimo gukoresha vuba. Cox Communications yatangaje ko batangije ikirango cyabo cya Cox Mobile muri CES, mu gihe Mediacom nayo yasabye ikirango cya "Mediacom Mobile" muri Nzeri 2022. Nubwo nta na kimwe muri Cox cyangwa Mediacom gifite ubunini bwa Comcast cyangwa Charter, kuko isoko ryiteze abantu benshi, kandi hashobora kubaho abandi bakoresha insinga bakomeza gukoresha niba badahuye n’uburyo bwo gukurura abakoresha.
Ibigo bya cable byagiye bitanga uburyo bworoshye bwo koroshya no gutanga ibiciro byiza, bivuze ko abakora bazakenera guhindura uburyo bwabo bwo gutanga agaciro gakomeye binyuze muri gahunda zabo za serivisi. Hari uburyo bubiri butari ubwo mu buryo bwihariye bushobora gufatwa: Ibigo bishobora gutanga poromosiyo ya serivisi, cyangwa bigatuma ibiciro bihoraho ariko bikongera agaciro kuri gahunda zabyo byongera abafatabuguzi kuri serivisi zo kureba amashusho n'izindi nyungu ibigo bya cable bitazakenera kugira ngo bihuze n'uburyo cyangwa uburyo bwo kubikuza. Uko byagenda kose, ikiguzi cya serivisi gishobora kwiyongera, bivuze ko amafaranga aboneka ku nkunga y'ibikoresho ashobora kugabanuka.
Kugeza ubu, inkunga y’ibikoresho by’ikoranabuhanga, guhuza serivisi, na serivisi zongerewe agaciro hamwe na gahunda zitagira umupaka nibyo bintu by’ingenzi byatumye abantu bimuka bakava ku kwishyura mbere y’igihe bakajya kwishyura nyuma y’igihe. Ariko, bitewe n’ibibazo bikomeye by’ubukungu abakora muri ibyo bigo bashobora guhura nabyo mu 2023, harimo n’izamuka ry’ibiciro by’imyenda, gahunda za serivisi ziterwa inkunga zishobora gutuma habaho ihinduka ku nkunga y’ibikoresho. Bamwe mu bayobozi bamaze gutanga ibitekerezo bigufi ku bijyanye no guhagarika inkunga nini y’ibikoresho imaze imyaka mike ikora. Iyi mpinduka izagenda buhoro kandi buhoro buhoro.
Hagati aho, abakora serivisi bazakoresha poromosiyo ku bijyanye na gahunda zabo za serivisi kugira ngo barengere imiterere yabo, cyane cyane mu gihe cy'umwaka aho gucuruza ibicuruzwa byihuta. Niyo mpamvu T-Mobile na Verizon byombi bitanga amasezerano y'igihe gito ku bijyanye na gahunda za serivisi, aho gutanga igabanywa ry'ibiciro rihoraho ku gahunda zisanzwe. Ariko abakora serivisi bazatinya gutanga gahunda za serivisi zihendutse kuko nta byifuzo byinshi byo guhangana ku biciro.
Kugeza ubu, nta cyahindutse cyane mu bijyanye no kwamamaza ibikoresho kuva T-Mobile na Verizon batangira gutanga serivisi zo kwamamaza, ariko iterambere riracyatera ikibazo gikomeye: ni gute ibigo bibiri bishobora guhangana ku biciro bya serivisi no kwamamaza ibikoresho? Irushanwa rizakomeza igihe kingana iki. Biteganijwe ko amaherezo sosiyete imwe izagomba kwisubiraho.
Igihe cyo kohereza ubutumwa: Werurwe-06-2023